» 2014 » January

Using Facebook To Its Fullest Potential

January 31, 2014

Using Facebook as a marketing platform has become a cornerstone in the conventional wisdom of the business community. Making a free page for your business is the standard first step and many are even taking advantage of affordable Facebook advertising.

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Modern Marketing To-Go

January 30, 2014

One of the biggest changes the business community has seen over the last decade is that the consumer has become almost entirely mobile. This is good news for small businesses since platforms such as television and radio (which they couldn’t afford) are becoming less valuable compared to the rise of mobile marketing.

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How Better Organization Can Lead To Higher Productivity

January 29, 2014

One of the most intuitive ways to keep you business growing strong is to be constantly looking at ways to increase productivity. While that is a given, not everyone knows all or any of the best ways to go about it. A lot of it has to do with improved organization.

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How To Use Email Marketing Effectively

January 28, 2014

By now it has been established that Email Marketing is one of the most direct and cost-effective tools to increase website traffic and sales. While many small businesses are practicing this, they are not all using it to its full potential.

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How Your Website May Be Hurting Your Marketing Abilities

January 27, 2014

It should come as news to no one that for a small business, the website is the cornerstone of your marketing and advertising strategies (…to say the least!). Even if you can afford newspaper, radio or the occasional television as on a local station, your potential customers are going to visit your website about 99% of the time or more.

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